Communicating Sustainability’ – BioBase4SME Training Led by Sustainability Consult
Location
White Rose Brussels Office, Nordic House, Rue du Luxembourg 3, 1000 Brussels
Summary
The bioeconomy is a concept many people are still confused by or unaware of. However, consumers are increasingly willing to spend money on products with strong environmental credentials. Bio-based alternatives with a strong sustainability narrative can help to meet growing demand for these solutions.
You are invited to join a training workshop tailored to bioeconomy SMEs on the benefits of sustainability communications and how to develop strategies to boost the marketability of your products.
Topics
- Credibility and Visibility: The cornerstones of sustainable communications
- Using more dynamic, business-oriented language
- Designing communications strategies and campaigns
- Using social media to reach a wider audience
Target Audience
Bioeconomy SMEs looking to market environmentally friendly products and solutions.The Trainer
Senior Consultant Bárbara Mendes-Jorge has worked at Sustainability Consult, the leading bioeconomy communications and PR agency, since 2013. Previously a part of the corporate responsibility team at the European Investment Bank (EIB), Bárbara is aware of the challenges businesses face in monitoring and communicating sustainability. She previously worked at environmental news site Carbon Brief and E3G, an environmental think tank.FOR MORE INFORMATION:
To download the event flyer, please click here.
To register, please send your name and company to l.montgomery@nnfcc.co.uk